USING GRANTS FOR OTHERS AS WELL AS SELF

USING GRANTS FOR OTHERS AS WELL AS SELF A significant part of my income over the years came from grants, either ones I’ve written or projects I’ve been a part of. I’ve learned a few things about writing them, what grant committees look for and how to search out appropriate grants. I’ve also had proposals rejected. The competition, especially for grants in the creative arts, can be stiff, and sometimes there isn’t enough money to fund every project. The first major grant I won was a California artist-in-residency grant. For three years, it provided enough income for me to teach creative writing in a continuation school while allowing time for my own writing. I also wrote a Healthy Start grant for the school. It was accepted and they received $100,000 to set up an onsite nursery and offer healthy living classes for teen parents, a gratifying experience to see under-privileged students receive help to finish high school. I also spent seven years going into California state prisons teaching poetry and creative writing to inmates as part of the William James arts-in-corrections project. They were some of the best students I’ve ever worked with. I’ve written grants for organizations and arts groups, which have supported workshops and readings. A number of smaller grants allowed me time for writing that I might not have otherwise been able to. This past year, I received what, for me, was the creme de la creme. In March, 2011, I was awarded a Fulbright for a writing project, â€Å"The Language of Place† and spent six months in northeastern India on a creative writing project about environment. As part of it, I began a blog, Cloud and Mountain, which I have continued to maintain since returning to the U.S. The most important step of preparing a proposal is to study the organization and successful grants. Ask a granting agency to send you copies of grant proposals they’ve funded. Some make samples available online. This gives you a chance to see what types of projects have succeeded, but more importantly, you get an idea of the tone and language preferred. Some other tips: Keep your proposal within the stated limits. If it says proposals should be three to five pages, don’t send in two pages, don’t send in six. Keep your objective narrow and realistic. People who read proposals have a keen eye for projects that promise too much. Make your language positive. Focus on what you can do and show how your past experience will help you achieve your objectives with this grant. Do a very careful proofreading! Spelling or grammatical errors are a sure way to get your grant rejected. Even if you have a dynamite proposal, if the writing is sloppy it suggests you don’t care enough about it to bother with basic mechanics. An equally important step is to state how your project can benefit others. The Fulbright is a diplomacy program, so they seek projects that will contribute to a cross-cultural exchange with a host country. However, all grants will likely have a service component. Don’t just think about what you want to get out of your project, but what is its place in the bigger world? Will you be offering something that goes beyond yourself? In fact, this is not a bad philosophy for life! Here are few links that might be helpful: Getting a Fulbright Scholarship in Creative Writing Funds for Writers National Endowment for the Arts (NEA) Arts Writers:The Warhol Foundation Arts Writers Grant Foundation Fulbright International Exchange of Scholars Grant Seekers Cafe:a blog with a lot of good information on applying for grants Grant Seekers Guide: This site from Penn State Extension has some good articles on applying for grants and information for both Pennsylvania and nation-wide funding sources

Know More About Consonant Sounds and Letters in English

Know More About Consonant Sounds and Letters in English A consonant is a  speech sound thats not a vowel. The  sound of a consonant is produced by a partial or complete obstruction of the airstream by a constriction of the speech  organs. In writing, a consonant is any  letter of the alphabet except  A, E, I, O, U, and sometimes  Y. There are 24 consonant sounds in English, some voiced (made by a vibration of the vocal cords) and some voiceless (no vibration). Consonants Versus Vowels   When spoken vowels have no obstruction in the mouth, as opposed to consonants, which do. In his book Letter Perfect, the author David Sacks described the difference between speaking consonants and vowels this way: Whereas vowels are pronounced from the vocal cords with  minimal  shaping of expelled breath, consonant sounds are created through obstruction or  channeling  of the breath by the lips, teeth, tongue, throat, or nasal passage.... Some consonants, like B, involve the vocal cords; others dont. Some, like R or W, flow the breath in a way that steers them relatively close to being vowels. When consonants and vowels are put together, they form syllables, which are the basic units of pronunciation. Syllables, in turn, are the foundation of words in English grammar. Phonetically, however, consonants are much more variable. Consonant Blends and Digraphs When two or more consonant sounds are pronounced in succession without an intervening vowel (as in the words dream and bursts), the group is called a consonant blend or consonant cluster. In a consonant blend, the sound of each individual letter can be heard. By contrast, in a consonant digraph,  two successive letters represent a single sound. Common digraphs include G and H, which together mimic the sound of F (as in the word enough), and the letters P and H, which also sound like an F (as in phone). Silent Consonants In a number of cases in English, consonant letters can be silent, such as the letter B  following M (as in the word dumb), the letter  K  before  N  (know), and  the letters B and P before T (debt and receipt).  When a double consonant appears in a word,  usually only one of the two consonants is sounded (as in ball or summer). Stop Consonants Consonants can also serve as a means of bracketing a vowel, stopping their sound.  These are called  stop consonants  because the air in the vocal tract is completely stopped at some point, usually by the tongue, lips, or teeth.  Then to make the consonant sound, the air is suddenly released. The letters B, D, and G are the most frequently used stops, though P, T, and K also can serve the same function. Words that contain stop consonants include bib and kit. Stop consonants are also called plosives, as their sounds are small explosions of air in the mouth. Consonance Broadly,  consonance  is the repetition of consonant  sounds; more specifically,  consonance  is the repetition of the consonant sounds of accented syllables  or important words.  Consonance is frequently used in poetry, song lyrics, and prose when the writer wants to create a sense of rhythm. One well-known example of this literary device is the tongue twister, She sells seashells by the seashore. Using A and An   In general, words that begin with vowels should be introduced by the indefinite article an, while words that start with consonants are set off with an a instead. However, when the consonants at the beginning of the word produce a vowel sound, you would use the article an instead (an honor, a house).

Paraphrasing Essay Example | Topics and Well Written Essays - 500 words - 7

Paraphrasing - Essay Example They include satellites, televisions, and phones. On the other hand, the ionizing radiations are rays that cannot be smelled, viewed, heard, and even felt. According to a view shared by Liou (2002), the major source of ionizing radiation is radioactive materials that emit beta, alpha, and gamma radiation. Therefore, the commonly known ionizing radiation consists of: beta particles, alpha particles, x-rays, and gamma rays. Up until the late 18th century, the ionizing radiation remained unexplored due to their invisibility, tastelessness, or odourlessness among others. However, there were numerous ordinary materials that emitted small quantities of the radiation. Studies have demonstrated that radiation has various affects on the living organisms by impacting on the cells that build up a living thing. Radiation randomly affects the cell. This implies that a similar amount as well as type of radiation can hit the same cell numerous times, but resulting in dissimilar effects, for instance, every time it strikes there is no effect. On the contrary, it is generally presumed that the more the radiation hits a cell, the higher the odds of an impact from happening. The resulting effect is that the organism may die if most cells are affected. Contrarily, Haffty and Wilson (2012) note that the exposure to penetrating radiation is known as irradiation and it usually occurs when the body is rendered available in part or whole from an unshielding source. An individual is not made radioactive from external radiation. In summary, exposure to the natural radiation by the people occurs daily. The natural radiation originates from various sources, such as over 60 radioactive materials that occur in nature including air, soil, and water. As an example, Radon is a naturally-existing gas that comes from soil and rock. It is the major source of natural radiation. On a daily basis, humans take in

Performance management and strategic human resource management Essay

Performance management and strategic human resource management - Essay Example Performance management and strategic human resource management The paper identifies that total performance management is a means of linking up a firm's strategic goals and strategic human resource goals with the actual performance of members of the organisation. This is done through the creation of metrics that reflect the realities of the firm's strategic plans and its implications in reality. Performance management is different from performance appraisal because the latter is an isolated process that does not integrate elements of the firm's strategy. The research studies the linkage between strategic human resource management and corporate strategy. It establishes that performance indicators set in the strategic plan forms the impetus for performance management. And this includes the direct targets and expectations of the human resource management unit and component. The study also concludes that workers are essential in all performance management processes and drives. Workers need to be given important information and sensitization before pe rformance management processes commence. Once it is done, workers must be made to give their feedback on how to improve the system and enhance the processes. This enables a firm to attain optimal and improved results from their performance management processes and systems. Performance management is a critical aspect of strategic human resource management. Its predecessor, performance appraisal was somewhat isolated. However, performance management is born out of strategic human resource management. Strategic human resource management is defined as an approach to human resource management that has the goal of using people most wisely with respect to the strategic needs of the organisation.

Extended Trial Balance Essay Example for Free

Extended Trial Balance Essay The extended trial balance works in very much the same way as the trial balance except that there are a few adjustments to make after which you can then separate out the entries that belong to the balance sheet and which belong to the income statement. The extended trial balance is used for making adjustments to the accounts at the end of an accounting period. The reason for this is because of the matching principle of accounting, where revenues are matched with expenses in the accounting period in which they were incurred; adjusting entries need to be made. These adjusting entries account for such things as expenses that have been incurred but not yet paid, revenues that have been earned but not yet recorded, and depreciation on equipment. Using the extended trial balance also ensures that the full double entry method is used correctly to each adjustment without having the wait for the adjustments to be written into the ledger Example of extended The picture shows that company have made a profit of $3,500 and also the document is ready for the end of the accounting period. However, if the columns above did not equal, the company would have to look to see what error has been made. In the picture you can see extended trial balance with the adjustments and extended figures made and the totals of the columns show to agree. If you are an accountant and you will be using this extended trial balance, you will be able to calculate whether the company has made profit or a loss. From this picture, you can also see that the accountant set up extended trial balance and added the adjustments which included salaries expenses, accounts receivable and revenue. When the adjustments were made the total for each pair of columns (debit and credit) should equal each other which have shown to be true in the table.

Essay --

Humans have known how to use the color from plant, animal and mineral around them and utilized in everyday since antiquity. We can see image on the walls caves, they known how to use to decorate container or jewelry body of tribes various. When human prosperous, they known how to use apparel and can use color from natural tinted or decorate for beauty increase Colors derived from plants such as blue from indigo. Red from Sappan core or orange color from annatto seed, color from animals such as red color from lac. Which is still used today (hongthongdang and Srimakajorn, 2006). The popularity on natural dyes are decreased when they have the chemical synthesis because of the chemicals dyes is easy to use, convenient, highly stable, The quantity and type of colors more sufficient for increasing demand in the production of industrial. but at present we found that the chemical dyes some kinds have carcinogen that harmful to affect the dyer, user and environment. Until some countries discourage fabrics dyed with chemical colors and they will popularity turn to natural colors increase. Most farmers like to dye silk from chemical color or synthesis because the color is fresh color, cheap, convenient and fast and decolorization Dyeing silk a very important role because it can add beauty to silk to use more. at the present, consumers have begun to focus on the use of natural materials is the factors in living. Including silk's consumer both Thailand and overseas is turn to like using fabric dye from natural more. Because the color from natural a light color more than chemical color and does not cause irritation to the skin. It also using a local diversity materials are useful and do not cause pollution to the environment. However, farmer... ...% to 5.5%. The feature extraction process does not properties the loss of natural dye type. However normally usually powder color to be dispersed. The user may be inhaled into the body and the resulting harm. So to keep the dye color is used to compress the powder into a pigment. Which can be easily used. Not be dispersed. Storage facilities just keep in opaque plastic bags or amber bottles in this way, it is keep materials of natural scarce is used to dye natural color all year round In this research, we have make developed a powder colors of natural materials has a variety of colors, consistency of color and stable decolorizing. Farmers can use throughout the year, convenient and simple. To replace the use of chemical colors or synthetic dyes. Reduced the purchases of foreign coloring, added value of the product, unique of silk and respond requirement of consumers

Why Are Men and Women Different – Psychological Reasons

It is generally said that â€Å"Men are from Mars; Women are from Venus†. Although both of them belong to the human species, they very much differ from each other, physically, as well as, mentally. Since the start of the human civilization, there has been a never-ending debate if men and women do actually differ or not. They may be equal, but, it’s certain that they are not the same. Men and women differ physically in the several obvious ways. For example, an average man is taller and heavier than an average woman; Men have more bodily hair than women; Men have larger hearts and lungs; Women have breasts to feed the offspring, etc. These physical differences are a result of differential hormonal secretion. The mental differences are a result of the progress in the human life. When humans lived in the forests, at the beginning of the Human life, men and women weren’t much different mentally. Each individual, invariably of whether that was a man or a woman, hunted for feeding himself/herself. The major difference was that women were getting themselves trained at multitasking, by guarding the young ones, as they hunted. They also scored well in teaching, as they taught the survival skills to their children. The forest life ended as they began to form groups and live under the shelter of the caves. There was a change in the lifestyle, since man decided to keep his woman safe at home i. e. the cave. This also helped women in improving their multitasking skills as they cleaned the place, took care of the children and communicated with the neighbours. This also accounts for their excellence in speaking. Men were out to places; As a result, they got acquainted with locales better than women. They observed routes as they needed them for their next hunt. As a result, they were (and are) good in remembering routes. Contrasting multitasking women, men are exceptionally good at concentrating over a single task. This follows from the regular hunting routine which required a lot of concentration and patience to wait until the right time has popped up. As a result, men were better at focusing on the task at hand and completing the job, before moving on to the next one. This also indirectly reduced the speaking skills of men by making a physical change in their brain. The centre responsible for concentration was not big enough to accommodate the improvements in focusing skills. So, it needed to be expanded. But simply expanding the concentration centre would increase the brain size, thus making it crucial for the (male) baby’s head to come out of the mother’s womb. Hence some adjustments are to be made before it could be enlarged. The speaking centre was chosen to be decreased, so as, to increase the centre for concentration due to the fact that being noiseless is one of the most important qualities of a good hunter because the slightest sound made would easily hint the prey. This is why men hardly speak one-third times as much as women per day. Men are good at some chores while women are good at some other. It is important to recognize that neither is better. They are simply wildly different. It is important to accept and respect the differences. This will bring up a better understanding in relationships and eventually improve the quality of life.

Improving Study Habits Essay

â€Å"The greatest time saver is being organized. Establish routines that go like clockwork.† Maximizing time makes an individual productive. Personal time management is organizing and managing according to personal priorities, to get where one wants to go. Those who use this technique are the highest achievers in all walks of life. The interesting and essential step in beginning to manage time more effectively is to identify how time is being spent, because only through examining, one can begin to set priorities, eliminate time barriers and aids to better time management. In the course of Bachelor of Science in Psychology, students need to learn many skills that are needed in practicing the actual profession. Psychology students have so many academic requirements to prioritize, but they also have extra-curricular that are important as well, and they always need to cope with time pressure. College is an entirely different situation than high school. Classes consist of far fewer grades, but they are worth it when you are done. Do not tell yourself, â€Å"I’ll read the assignment later,† because often times you merely end up cramming right before the test; research indicates that cramming is not the best (nor is it the worst) method of studying. At first, different factors can affect the academic performance of a students in order to achieve success, going through the steps are necessary. It should provide time for students to review activities and prevent too many errors that results to unaccomplished tasks or tasks that are accomplished, but after several attempts to do so. It reduces avoidance and welcomes other opportunities that could help in preparing for other tasks. This study will contribute to the perception of the future psychology students in prioritizing the academic activities and requirements in terms of importance and urgency. The researchers conducted a survey regarding the said topic at Centro Escolar University among the second year psychology students. The purpose of this study is to identify the factors affecting the study habits and the effects to academic performance on psychology students’ particularly in the second year level. Habits (or wonts) are routines of behavior that are repeated regularly and tend to occur subconsciously or â€Å"A habit, from the standpoint of psychology, is a more or less fixed way of thinking, willing, or feeling acquired through previous repetition of a mental experience.† As behaviors are repeated in a consistent context, there is an incremental increase in the link between the context and the action. This increases the automaticity of the behavior in that context. Features of an automatic behavior are all or some of: efficiency, lack of awareness, unintentionally, and uncontrollability. And a bad habit is an undesirable behavior pattern. Anyone interested in getting better results, becoming more productive and ultimately more successful should probably take an honest look at the problem of procrastination. Most people think procrastination is just an issue that involves putting things off that can be done later without much of a penalty. But if procrastination will become your habit especially in your study what would be the effect of it in your academic performances? Statement of the problem. 1. What are the bad habits/behavior/attitude toward the respondent’s subjects? Ans. Gagawin pa yang sentence. Lack of interest in the subject area, Unable to set priorities (extra curricular activities, entertainment, etc.), Lack of prerequisites for success in the current subject area, Unstable home life ability to concentrate, lack of interest or motivation to succeed, procrastinating, habitual lateness, overextension, Inability to Prioritize, Negative Mindset and Fear of Failure 2. Does the negative attitudes and habits of psychology students affect their academic performances? 3. The reasons why they act/behave that way. Gagamitan naten to ng theories ha :†) at d pa to tapos. Lack of Focus, Family problems, social lives (including texting, IM’ing, etc.), outside distractions (phone, music, TV),

Out Now The PrepScholar Guide to ACT Science Book!

Out Now The PrepScholar Guide to ACT Science Book! SAT / ACT Prep Online Guides and Tips Do you struggle with ACT Science? You’re not alone! Science is often the ACT section students feel least comfortable with because it’s so different from the science exams you take in school. Despite this,there are very few books specifically dedicated to ACT Science. At PrepScholar, we decided to use our expert ACT knowledge to fix that.The PrepScholar Guide to ACT Science is the book for students wanting to understand and ace ACT Science. It gives an in-depth analysis of the Science section and explains why students find it so tricky. It also analyzes every single type of passage and question you’ll see on ACT Science so that nothing will be a surprise on test day. By the end of the book, you’ll know all the tricks exam makers use to try to make students select the wrong answer, and you’ll be able to see through every one of them.This book will also walk you through the fastest and most effective way to study for the Science section. Instead of try ing to cram all the science information you learned in school, we give you a short list of every science fact you could be tested on in ACT Science. They contain the only science facts you need to know, so you can put your textbooks down and focus on studying smarter, not harder. We also explain multiple ways to read and attack Science passages so you can choose the strategy that gets you your highest score. Finally, all of these insights include high-quality sample problems and explanations throughout the book so you can understand how to use these skills on real ACT Science questions. You can buy the book on Amazon in either ebook or paper form. If you find it helpful consider leaving a review or sharing it with a friend!

The Personal A of Spanish

The Personal A of Spanish In English, theres no difference in the way the following two sentences are structured: I saw the tree.I saw Teresa. But in the Spanish equivalent, theres an obvious difference: Vi el rbol.Vi a Teresa. The difference is a one-letter word - a - but its an essential one to learn. Known as the personal a, the short preposition is used to precede direct objects when those objects are people. Although a is usually translated as to, the personal a normally isnt translated into English. The First Rule of the Personal A The basic rule is a simple one: The a precedes the mention of a specific person or persons used as a direct object, and (except in some rare cases where its used for clarification) it is not used in other cases. Some simple examples: Levantà ³ la taza. (He lifted the cup.)Levantà ³ a la muchacha. (He lifted the girl.)Oigo la orquestra. (I hear the orchestra.)Oigo a Taylor Swift. (I hear Taylor Swift.)Recuerdo el libro. (I remember the book.)Recuerdo a mi abuela. (I remember my grandmother.)No conozco tu ciudad.  (I dont know your city.)No conozco a tu padre. (I dont know your father.)Quiero comprender la leccià ³n. (I want to understand the lesson.)Quiero comprender a mi profesora. (I want to understand my teacher.) The a is not used if the object doesnt refer to anyone specific: Conozco a dos carpinteros. (I know two carpenters.)Necesito dos carpinteros. (I need two carpenters.) Keep in mind that a is a very common preposition with a variety of translations. The basic rule here pertains to its use preceding a direct object, not in the numerous other cases where a preposition is called for. Although the basic rule is quite simple, there are a few exceptions (arent there always?), and even an exception to an exception. Key Takeaways: The Personal A in Spanish The personal a is used in Spanish before direct objects.The personal a is generally used when the direct object is a person, or an animal or thing that is thought of as a having personal qualities.Although in other contexts a is the equivalent of the English to, the personal a is usually not translated to English. The Exceptions With certain pronouns: This is really more of a clarification rather than an exception. When used as direct objects, the pronouns alguien (somebody), nadie (nobody) and quià ©n (whom) require the personal a. So do alguno (some) and ninguno (none) when referring to people. No veo a nadie. (I dont see anyone.)Quiero golpear a alguien. (I want to hit somebody.) ¿A quià ©n pertenece esta silla? (Whose chair is this?) ¿Taxis? No vi ningunos. (Taxis? I didnt see any.) ¿Taxistas? No vi a ningunos. (Taxi drivers? I didnt see any.) Pets: Many pet owners think of their animals as people, and so does Spanish grammar, so the personal a is used. But the a isnt used with ordinary animals. Veo a mi perro, Ruff. (I see my dog, Ruff.)Veo tres elefantes. (I see three elephants.) Personification: A country or object can be personified, that is it can be treated as if it were a person. Use of the personal a often implies some sort of a personal relationship, such as an emotional attachment, with the noun personified. Yo extraà ±o mucho a Estados Unidos. (I very much miss the United States.)Abracà © a la muà ±eca a causa de era mi amiga. (I hugged the doll, for she was my friend.) With tener: Generally, the a is not used after tener. Tengo tres hijos y una hija. (I have three sons and a daughter.)No tengo jardinero. (I dont have a gardener.) Exceptions to an Exception After tener: The personal a is used after tener when it is used in the sense to physically hold someone or to have someone somewhere. Tengo a mi hijo en los brazos. (I have my son in my arms.)Tengo a mi hija en el pesebre, I have my daughter in the crib. The personal a can also be used after tener when its usage suggests a particularly close or emotional relationship. Cuando estoy triste y necesito hablar, tengo a mis amigos. (When I am sad and need to talk, I have my friends.)Tengo amigos.  (I have friends.)

Student induction program Case Study Example | Topics and Well Written Essays - 3500 words

Student induction program - Case Study Example The literature on induction in the formal literature such as journals, books, and scholarly publications are not many. Perhaps this manifests a situation in which the role of induction in education is being underestimated. Nevertheless, when this research was conducted, similar efforts were initiated by other students and the findings of this study can be validated by the said studies. Is the induction program of the University of East London working well or successful' What factors are affecting its success' In particular, do gender and student age factors come into play for its success' Is the availability of the university "information pack" also playing a role for the success of the university induction program' How can we improve the induction program of the University of East London' The basic design of this research is to combine quantitative and qualitative research. The qualitative research will be useful in the assessment of success of the induction program based on beneficiary perception of satisfaction or non-satisfaction on the implementation of the program. Meanwhile, the qualitative research component of this study is meant to elicit recommendations on how the induction program can be improved. The recommendations were be elicited from the target beneficiaries of the University of East London: the students. ... The quantitative research will be implemented through a random sample of respondents. In contrast, the qualitative research will be implemented through a non-probability sample of a quota of five students from the random sample. In the latter, there is no intention to create possibilities for inference because the emphasis is to obtain insights from the target beneficiaries of the University of East London. Instruments As mentioned, two data gathering instruments were employed for the study: 1) a questionnaire for quantitative research or survey; and 2) an interview instrument for the qualitative research. The first instrument focuses on respondent profile, the impact of the induction program on the respondents, data that can indicate whether the induction program of the University of London has been successful, and on the variables that may be affecting the success of the University of East London's induction program. In contrast, the second instrument which is an instrument for qualitative research, seeks to enlist respondent insights from a quota of five respondents on how the induction program at the university can be improved. Scope and limitation While the random sampling of this study can be used for inferential statistics, inferential statistics will not be used in view of the author's limitations on time and resources. Because of such limitations, not enough sample size was obtained for greater accuracy although inferential statistics can be applied on the sample using Walpole & Myers (1999, p. 265) to make estimates on the population proportion. Using a larger sample size will even make possible the test of hypotheses on proportions (Walpole & Myers, pp. 337-388) but this is not

Finance question Essay Example | Topics and Well Written Essays - 500 words - 1

Finance question - Essay Example Besides selling games products, the Nike Inc. also produces urban fashion clothing common to the youth. Urban clothing has enabled the Incorporation to secure significant awareness especially in the hip-hop culture. Nike Inc. ration also teamed up with Apple Inc. to produce a product that allowed monitoring of athletes through taking statistics of their performance. Nike Inc.’s major competition comes from Adidas. According to Amed (2014), Nike Inc. had an upper hand in winning customer’s top of mind awareness. Nike exploited its endorsement by sports superstars to advertise its Mercurial and Magista superfly boots. The advertisement saw Nike Inc. dominate during the 2014 FIFA world cup (Amed, 2014). According to Amed (2014), uniqueness of the Nike Inc.’s products emanates from the necessity in the sports society as a strategy to ensure sustainability in the market. Uses of sports stars endorsement and frequent innovations have given Nike Inc. an upper hand in the market. Nike Inc. has maintained competitive advantage over it rivals in the market (Nike Inc., 2014) Nike Inc. has formed business collaborations and partnerships in order to achieve the technological breakthrough as a way of increasing its market empire (Amed, 2014). Nike Inc. aims at improving its marketing by use of software. As a result, the Nike Inc. has formed collaborations such as with Apple Inc. to enable the development of personalized software for the Incorporation. Nike Inc. diluted annual earnings and revenues per share have increased by 13 and 9 percent in 2013 and 2014, respectively (NIKE Inc., 2014). Nike Inc.’s investment returns increased from 22 to 25 percent in 2014 with the expanded gross margins increasing by about 190 basis points. The fiscal growth of Nike Inc. resulted in earnings, revenues and cash returns to the incorporation’s shareholders. In 2014, continuing operations net